A brand is a set of tangible and intangible attributes designed to create awareness, identify and build the reputation of a product, service, person, place or organization. The holistic perspective of branding is a long-term strategy ranging from product innovation to market communications. Branding creates an awareness and differentiation that distinguishes your business from its competitors.
If a brand delivers what it promises in a responsible fashion and continues to innovate and add value, people will continue to vote for it with their wallets, their respect and even their affection.
Any successful brand must continue to understand and anticipate changes in its audiences in order to remain successful.
Overall, the best service brands are built around a unique business idea or a compelling vision.
To learn further on this subject, join Samuel Duyile on his 6 days class on BRAND EXCELLENCE from Monday 20th to Sunday 26th April, 2020 on WhatsApp via the link below:
CAAM GLOBAL NETWORK (B)
And yes the class is free!!! So, enjoy!
Today I am bringing you something a bit different as you can tell by the title of this post. But common if I can bring you inspirational posts, then I can throw in some intellectual ones too right?! Of course!
So today’s topic is SEO and for some of you, I am sure the question is what is SEO?
Search Engine Optimization (SEO) is the art and science of getting your website or blog ranked at the top of the search engines.
Now, there are a few factors to consider for priority placements and they are listed below:
- Time on site– The more time a person spends on your site, the more interesting it must be and the more the chances of better ranking;
- Bounce rate– You have a ‘bounce’ on your site if people come to a single page and then leave again- basically, they hit it once and are gone. But if people visit a second page on your site, there is no bounce.
- Click-through rate– Having a high click through rate tells Google that people were interested enough in your site to visit it in the first place, which means other people will also find it interesting, so they keep it high on the results page.
- Page load speed– Fast loading sites benefit the visitors because they don’t want to wait. Google is dedicated to serving up search results that appeal to their visitors, they want to deliver page results that the users like, which means giving a slight preference to pages to that load faster than others.
In summary, you must work on Quality of Content, Quality of Design and Ease of Navigation.
I hope enjoyed this piece because another post is coming right up!!
Hey guys, what up?????
This is Queen Natalia’s main B💋❤️. At this point I actually don’t know what this post is going to be about. Soooo…… Okay, the posts on this blog are usually inspirational but this time it going to be with a twist. I am someone who is battling depression and I want to let you know its fine. Don’t run from it and make yourself feel wrong for feeling sad. Stop questioning why you were created. You need to control it!!!!! There is something like depression for some of us but this is how I deal with it. SO I have been able to find the origin of mine. I have a medical condition which means that I can switch from having mood swings like a pregnant woman to being as excited and playful as 2-year-old in 2 minutes.
The first way I have been able to deal with this is by realizing what is causing it. Some people would say just stop being sad but you and I know it’s not even close to being that easy. What I do is find what makes me excited; food, movies and friends. Find what/ who makes you happy and work with that and hopefully you will feel better with time. I’m still working on it. I’m not there yet. My goal is to develop to a point where my excitement/ happiness is not tied to anything but the thought of literally being happy.
Sooo yh. This is me, emotions all over the place, cry every minute me. But the issue arises when you feel like life is wrong and refuse to take to charge. You need to ‘sell the best version of you’.